Even though much of the emerging markets still function and are influenced using Print, Television and Billboards, the developed markets of the world (and cities that we live in) respond better to social influence. We imitate each other more than, we follow or act on what we see on...
Current classified platforms are not trust worthy as they can be. The quality & repetition of ads hinder user’s experience to a very large extent. Can the seller be trusted on the details of the item posted? Can we involve the community of experts to verify the ad online...
There is lot of inefficiency in the way a new user onboarding happens today in Offline Shopping. Two parts to it 1) Anytime you go a shop and make your first purchase from that store (or chain of stores) or filled a bank form, you are always asked to...
There are crowdfunding platforms like Indiegogo and Kickstarter who provide a platform to entrepreneurs to launch hardware products and get funding. A lot of these crowdfunded companies do not do well after having a good physical product in lack of new customers. This problem is exacerbated further if larger...
If you retailing in Apparel and want to go online, there are lot of major issues. One is ‘Photography’. All major marketplaces ask for a professional photos with real models wearing the dress. It costs 400-650 per product photography. In most cases, retailers will have only 1-2 quantity in...